The devil is in the detail

The devil is in the detail

It is often said that the devil is in the detail. A quick peek at your estate agency website statistics can be quite revealing. In this first image we see how much traffic is coming onto the website from mobile devices. This might vary from city to city depending on...

Making space for the new kid on the block

Making space for the new kid on the block

It wasn't too long ago that businesses came around to accept that digital marketing > social media management including community management was probably not part of their core competency and that they should probably employ someone to do it or outsource the role...

What’s happening with LinkedIn?

What’s happening with LinkedIn?

LinkedIn is a business social networking service. It was launched in 2003 and currently has 465 million accounts (of which 106 million are active). If you are looking for staff it is a treasure trove of potential candidates. If you are wanting to sell something, it...

Snapchat – What’s it all about?

You should now have seen the Snapchat logo somewhere. It looks like something between a "monster munch" and a Pacman who is scared on a yellow background. The idea came from a few students from Stanford University (where else?) Who designed an application that allowed...

Sirene.fr – is becoming free for all

Sirene.fr – is becoming free for all

Sirene is the official supplier of information about over 10 million businesses in France. Until now to access this information was a paid service but as of the 1st of January 2017 it will be free. This is in line with the French government's policy on making public...

Google extends its rich cards

Google extends its rich cards

Google extends its rich cards to include local restaurants and online courses. In the pictures you can see the different formats that are now available in the search engine results. The formats are a carousel of pictures, a vertical pack of three paragraphs that...